Sun, 5 April 2020
More than a decade ago, Robbie Kellman Baxter – a graduate of both Harvard University and the Stanford Graduate School of Business who worked as a strategy consultant at Booz-Allen & Hamilton – coined the phrase “The Membership Economy” to describe the trend of consumers to embrace subscription-based products and services.
Popular examples include: Stitch Fix, Dollar Shave Club, Netflix, BarkBox, and Freshly.
Now, in her just published book, The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave, Baxter details how any business – big or small – can create and attract membership clients and keep them for a lifetime.
Especially as people hunker down in response to COVID-19, Baxter, founder of the consulting firm, Peninsula Strategies, tells host and award-winning reporter Dean Rotbart that subscription-based business models are proving invaluable.
Photo: Robbie Kellman Baxter, Peninsula Strategies
Sun, 29 March 2020
Everything Was Going According to Plan for Michael Craig’s Creature Coffee, Until Coronavirus Arrived
In October 2019, host and award-winning journalist Dean Rotbart, invited Michael Craig on Monday Morning Radio to detail his quixotic quest to build a three-headed company, Creature Coffee, selling specialty blends at pop-up expresso bars, online, and at his bricks-and-mortar coffeehouse in Austin, Texas.
Everything was going according to plan for Craig until a few week’s ago when Austin’s South by Southwest mega-event was cancelled due to coronavirus, and rapidly thereafter the city’s mayor ordered all dining areas closed.
Like tens of thousands of American small business owners, overnight, Craig found his business endangered, and his many baristas without work. Not just a statistic, this week Craig shares his very personal struggle to survive the fallout from coronavirus and live to fight another day.
Photo: Michael Craig, www.CreatureCoffee.co
Sun, 22 March 2020
Twenty years ago this month, Henry Dubroff threw caution and reason to the wind and – after quitting his safe job as editor of the Denver Business Journal – headed west to California to launch his own, independent, weekly business newspaper.
Dubroff’s Pacific Coast Business Times defied the long odds, and today, with the largest full-time team devoted to business and financial news on the central coast, serves readers in Santa Barbara, Ventura, and San Luis Obispo counties, including, of course, Oprah Winfrey, just one of many prominent area residents.
The secret of his survival, and that of all successful entrepreneurs, Dubroff tells host and award-winning journalist Dean Rotbart, is to know the community of customers who you serve and become an integral part of it.
[The conversation with Dubroff is adopted from the Business News Visionary Awards oral history of Dubroff, recognizing him as one of 52 journalists whose foresight and efforts have transformed the journalism profession during the past two decades. For additional information, visit http://www.newsluminaries.com/.]
Photo: Henry Dubroff, Pacific Coast Business Times
Sun, 15 March 2020
The coronavirus is wreaking havoc on businesses large and small, curtailing travel, sporting events, and gatherings of all manner; even weddings.
For many owners and entrepreneurs, it portends financial disaster.
But this week’s guest this week, Evan Morgenstein, a veteran talent agent who specializes in representing social media mega-stars, sees a path for companies to not only survive coronavirus but to thrive.
As Evan points, all the people who are confined to their homes, working from home, or planned to attend now-canceled conferences and entertainment events, will almost certainly be surfing the internet and watching more television than ever.
That makes this the perfect time, Evan contends, for companies to use strategic influencer programs to bolster their brands and their revenues in ways that will continue to serve them long after the current health crisis passes.
Join host and award-winning journalist Dean Rotbart for a timely examination of influencer marketing.
Photo: Evan Morgenstein, CelebExperts
Sun, 8 March 2020
When some of America’s most successful blue chip investors and securities analysts want to increase their exposure on CNBC, Fox Business Network, Bloomberg TV, and other financial broadcast networks, Zach Leibowitz is their go-to PR guru.
Zach is executive vice president and head of broadcast operations at Dukas Linden Public Relations.
In the past year alone, Zach and his colleagues have landed their clients on more than 600 broadcast segments. That’s an incredible track record.
Zach’s proprietary formula for getting TV producers to showcase his clients is applicable to any business seeking visibility, whether it operates on Wall Street or Main Street. This week, Zach gives host Dean Rotbart an exclusive, behind-the-scenes tour of what makes TV producers say, “Yes.”
To subscribe to Monday Morning Radio on Apple Podcasts click here.
Photo: Zach Leibowitz, Dukas Linden Public Relations
Sun, 1 March 2020
Growing a business from one employee to more than 3,000 in three decades is a notable achievement, regardless of what field you’re in.
Journalist and entrepreneur Matthew Winkler did just that at Bloomberg News.
When billionaire businessman and 2020 presidential candidate Michael Bloomberg had the idea of starting a financial news organization back in 1989, his first hire was Winkler, who at the time was a reporter with The Wall Street Journal.
Winkler signed on as editor-in-chief in February 1990 and proceeded to build Bloomberg News into a global news and money-making juggernaut.
Host and award-winning journalist Dean Rotbart joined Winkler at Bloomberg’s Manhattan headquarters earlier this month to talk about Winkler’s journey and what other entrepreneurs can learn from his experience.
Dean’s interview with Winkler was conducted as part of Dean’s special “News Luminaries” project, honoring journalists who have had – or are having – exemplary careers. Beginning on Thursday, March 12th, and each week thereafter, Dean will post an oral history with a prominent 21st century journalist at www.NewsLuminaries.com.
Other journalists participating in the oral history podcast include: Andrew Ross-Sorkin of The New York Times and CNBC; Randall Lane, chief content officer of Forbes; Steve Adler, editor-in-chief of Reuters; Maria Bartiromo of Fox Business News; and Charles Duhigg, best-selling author of The Power of Habit, and now a writer for The New Yorker.
Photo: Matthew Winkler, Bloomberg News
Sat, 22 February 2020
Ever attend a large conference, with 10,000-plus registrants, and have one of the presenters blow your mind – and knock your socks off?
Host and award-winning journalist Dean Rotbart did just that in January, and Dean came back raving about speaker Ramon Ray, an effervescent small business evangelist, entrepreneur, public speaker, and author of The Celebrity CEO – a book that spells out in detail how any owner or entrepreneur can effectively build a strong, profitable, personal brand and influential network.
“There is nothing quite like seeing Ramon in person. He’s funny, he’s quick on his feet, he jumps off the stage, he jumps back on the stage, he engages members of the audience, and he delivers a bulls-eye message tailored to small business owners and professionals,” Dean says.
But for those who don’t have the opportunity to see Ramon live, his appearance on this week’s podcast is the closest thing. It’s what you’ll be talking about for hours, days, and weeks to come.
For more information on Ramon, visit his website, SmartHustle.com.
Photo: Ramon Ray, Smart Hustle
Sun, 16 February 2020
Nearly two-thirds of all employers now offer a work-from-home option, at least for some of their employees.
But few employers provide their staff instructions on how to be most productive and satisfied working remotely, and most employers don’t know how best to manage their far-flung team members.
Teresa Douglas, who has worked from home since 2010, recently co-wrote a book, “Working Remotely,” to help employees and employers alike navigate the shoals of off-site workers. She shares her best insights this week with host and award-winning journalist Dean Rotbart.
Photo: Teresa Douglas, Working Remotely
Sat, 8 February 2020
Star Wars fans and collectors are legion, but among them “The Force” is undoubtedly strongest with Steve Sansweet, who spent more than 27 years as a reporter and bureau chief with The Wall Street Journal.
Steve is, as certified by Guinness World Records, the owner of the world’s largest private collection of Star Wars memorabilia, and President and CEO of Rancho Obi-Wan, an independent non-profit museum in Petaluma, California that houses part of his cache. (He loans his collection to the museum but continues to own it privately.)
As Steve explains to host and award-winning journalist Dean Rotbart, he began collecting in 1976 as a passion, and in November 2011 “retired” to open and operate the museum. Although Steve doesn’t say so directly, Dean estimates his Star Wars collectibles are worth many millions of dollars, far more than if he had invested his available funds on Wall Street.
Dean’s interview with Steve is an edited excerpt from his extended conversation with the Star Wars memorabilia Jedi that will be available later this year as part of Dean’s “News Luminaries” project, honoring journalists who have had – or are having – exemplary careers. Beginning on Thursday, March 12th, and each week thereafter, Dean will post an oral history with a prominent 21st century journalist.
Stay tuned to Monday Morning Radio for more details on the journalism honors program.
You may also enjoy these past editions of Monday Morning Radio, featuring other successful entrepreneurs and professionals who’ve launched their own amazing non-profit projects:
Photo: Steve Sansweet, Rancho Obi-Wan
Sun, 2 February 2020
What if employers spoke less and listened more?
In the case of Kevin Hancock, Chairman and CEO of his family’s sixth-generation Maine lumber business, there was little choice after he was diagnosed with spasmodic dysphonia, a rare neurological speaking disorder that made verbal communications difficult. So he let his employees do most of the talking.
Eight years on, Kevin says that the employee-centric model that he instituted at Hancock Lumber, founded in 1848, has generated more profitability since his diagnosis than in the previous 160 years combined.
Kevin’s voice is still halting but his message to host and award-winning journalist Dean Rotbart is crystal clear: Shared leadership generates more employee satisfaction and greater profits.
Be sure to pick up a copy of Kevin’s new book, The Seventh Power: One CEO’s Journey into the Business of Shared Leadership. The book is a bold call for a new form of management where power is dispersed, leadership is shared, and every voice is heard.
Photo: Kevin Hancock, Hancock Lumber
Sun, 26 January 2020
Some of the most entrenched business problems that owners face have nothing to do with sales, marketing, employees, venders, or regulations. They have to do with “Mom.”
Unresolved childhood issues often creep, surreptitiously, into adult decision-making and can be a huge hindrance to successful goal-setting.
Dr. Patti Ashley, a psychotherapist, international speaker, and author calls her approach to resolving lingering childhood and adolescent problems, Authenticity Architecture. Only by casting off the misguided vestiges of our upbringing, Dr. Ashley tells host and award-winning reporter Dean Rotbart, can entrepreneurs realize their most heartfelt business goals.
[Pick up a copy of Dr. Ashley’s new book, Living in the Shadow of the Too-Good Mother Archetype.]
Photo: Dr. Patti Ashley, Authenticity Architecture
Sun, 19 January 2020
When Jackie Jenkins-Scott was appointed president of the historic Dimock Community Health Center, whose roots in Boston date to 1857, the bankrupt institution was shopping its architecturally magnificent campus to real estate investors for redevelopment.
Instead, Jackie revived Dimock, as she did 21 years later when she stepped in as president of failing Wheelock College.
Jackie believes that many dying businesses and nonprofits can turn their fortunes around if their leaders will embrace the approach she dubs, “Responsive Leadership.”
Jackie boils down her method of turning around troubled organizations to seven secrets. She shares them with host and award-winning journalist Dean Rotbart on this week’s edition of Monday Morning Radio.
Order a copy of Jackie’s new book: The 7 Secrets of Responsive Leadership: Drive Change, Manage Transitions, and Help Any Organization Turn Around
Photo: Jackie Jenkins-Scott, JJS Advising
Sun, 12 January 2020
Employee fraud and embezzlement cost American companies $50 billion annually, much of that coming out of the pockets of small business owners.
It’s often an employee who you trust the most who turns out to be the most untrustworthy.
This week on Monday Morning Radio, three experts on employee theft – an investigator, a litigation attorney, and a prosecutor – join host and award-winning journalist Dean Rotbart for a panel discussion on how to prevent, detect, and respond to dishonest employees.
Posted: January 13, 2020
Sun, 5 January 2020
Some of the most important decisions in history, from President Abraham Lincoln’s bold move to publish the Emancipation Proclamation to Harry Truman’s order to drop the atomic bomb, offer all of us lessons about how to make the tough choices that inevitably face us.
In his new book, Decisions, historian, author, and strategic public relations counselor Robert L. Dilenschneider gleans practical advice on how to make the best decisions from 23 men and women who shaped the world, including Henry Ford, Howard Johnson, and A.P. Giannini.
When life demanded it, each of the 23 individuals profiled in Decisions followed a path that Dilenschneider admires in order to reach their conclusions and subsequently act upon them.
What all of his profile subjects have in common, Dilenschneider tells host Dean Rotbart, is a sense of purpose. “They all knew who they were, and they constantly moved toward who they were.”
Each of us eventually has a Rubicon to cross. Knowing how others have faced their biggest challenges can help us make the best choices in our own lives, Rotbart says.
Dilenschneider is the founder of The Dilenschneider Group, a corporate strategic counseling and public relations firm based in Manhattan. In that capacity, he has advised numerous Global 500 corporations and CEOs.
Photo: Robert L. Dilenschneider, Decisions