Mon, 23 December 2019
Jeffrey Gitomer is the all-time, best-selling author of sales books; better even than Dale Carnegie, Zig Ziglar, and Napoleon Hill.
Gitomer’s “Little Red Book of Selling” is a classic, not only for dedicated salespeople, but for anyone seeking to sell a product, service, idea, or even to market themselves.
Dean Rotbart, host of Monday Morning Radio, previously hosted a live weekly radio show - Newsroom Confidential - on KRLA 870 AM radio in Los Angeles. Back in 2006, when Gitomer had just published his second book – “Little Black Book of Connections,” Dean interviewed him about his methods and how they apply to everyone – not just professional salespeople.
This week, as an audio stocking stuffer, Dean plumbs the Newsroom Confidential archives to replay his actionable interview with Jeffrey Gitomer.
Photo: Jeffrey Gitomer, Little Red Book of Selling