What You Say Matters, But How You Say It is Often More Decisive in Becoming an Influential Communicator

Do you suffer from glossophobia?

No pill or injection will cure it.

But this week’s guest, Ruth Milligan, has a proven antidote for the nearly eight out of ten people who experience anxiety or fear of public speaking — also known as glossophobia.

Ruth is the founder and managing director of Articulation, a 15-year-old executive communication coaching consultancy.

She is also the co-author of the new book “The Motivated Speaker: Six Principles to Unlock Your Communication Potential.”

Ruth was the force behind one of the earliest TEDx events in the country, TEDxColumbus, where she spent a decade observing both masterful and woeful presenters. That experience laid the foundation for her consultancy, which aims to help anyone who needs to improve their message delivery, whether before a large audience in an auditorium or an intimate group of employees and customers.

In Ruth’s experience, what you say matters—but how you say it often matters more.

Ruth and her colleagues at Articulation leave it to others to coach clients on content. Her firm’s expertise lies in knowing how to deliver any message in a way that produces the desired results.

Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart.

Photo: Ruth Milligan, Articulation
Posted: June 30, 2025
Monday Morning Run Time: 49:50
Episode: 14.4

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