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Syndication

A "We" Generation Success: BM Windows and Michal Bohm

When America is living through a “Me” generation, we admire bold, assertive people.

This is that time when multilevel marketing thrives and hard-sell pressure tactics work best. And the most cutthroat salesmen of all go into the business of selling replacement windows. But when the pendulum has swung into a “We” generation – such as we’re in today – we admire people who are considerate.

Michal Bohm is the highly considerate owner of BM Windows, a replacement window company that has risen to the top of the market through a consumer-friendly website that stresses education, not sales.

Listen in as Michal tells Dean Rotbart, host of Monday Morning Radio and Business Unconventional, how ethical behavior and a customer-friendly website put his company at the top of the heap. Michal and Dean are waiting for you right now.

Be sure to follow B. Unconventional on Twitter: @BUnRadio and subscribe to Roy H. Williams's Monday Morning Memo.  The best things in life really are free!

Photo: Dean Rotbart, Business Unconventional
Posted
: January 5, 2015
Monday Morning Run Time: 21 minutes  

Want to learn how to generate free publicity and social media "buzz" for your business?  Schedule a one-hour phone consultation with Monday Morning Radio co-host Dean Rotbart: 1-303-296-1200.  Limited slots now booking for January and February 2015. 

Direct download: 010515_BMWindows.mp3
Category:Pendulum -- posted at: 10:42pm MDT

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