Monday Morning Radio
Turning Brand Stories into Buyer Legends - A Masters Class

New York Times bestselling authors Bryan and Jeffrey Eisenberg are out with their latest blockbuster book, Buyer Legends, a Master Class that shows companies large and small how to use customer narratives to turbocharge sales and transform business cultures.

Bryan and Jeffrey are recognized global authorities in marketing optimization, analytics and customer experience design.  With their new book, they demonstrate how to best communicate your brand's story intent at each and every level of your organization, from the stockroom to the boardroom.

Buyer Legends is available now as a download from Amazon.com.  On this week's Monday Morning Radio, Bryan and Jeffrey take listeners on an exclusive tour of their new book and the concepts that are already revolutionizing sales and performance at companies such as Google and HP.

The Eisenberg brothers are interviewed by Wizard Academy faculty member Dean Rotbart, an award-winning veterarn broadcast journalist.  Dean is co-host of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

Photo: Jeffrey (l) and Bryan Eisenberg, Buyer Legends
Posted: October 27, 2014
Monday Morning Run Time:  31 minutes  01 seconds

 

Want to learn how to generate free publicity and social media "buzz" for your business?  Schedule a one-hour phone consultation with Monday Morning Radio co-host Dean Rotbart: 1-303-296-1200.  Limited slots still available in November and December. 

Direct download: 102714_Buyer_Legends.mp3
Category:Authors and Experts -- posted at: 8:44pm MST

How Does The Outlook For Your Small Business Compare?

How does the outlook for your small business compare to that of other owners across the United States? This week on Monday Morning Radio, hear the exclusive results of a survey of 600 small business owners who were asked their feelings on a variety of topics, including the financial health of their companies, plans to hire, employee benefits, and how they maintain a work/life balance.

 

Our guest is Amy Friedrich, a vice president at Des Moines-based Principal Financial Group, which conducted the Financial Well-Being survey for the third consecutive year.

Amy is interviewed by Wizard Academy faculty member Dean Rotbart, an award-winning veterarn broadcast journalist.  Dean is co-host of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

The complete results of the Principal Financial Well-Being survey is available from www.Principal.com/wellbeing.

Be sure to follow B. Unconventional on Twitter: @BUnRadio and subscribe to Roy H. Williams's Monday Morning Memo.  The best things in life really are free!

Posted: October 20, 2014
Monday Morning Run Time:  24 minutes  20 seconds

 

Want to learn how to generate free publicity and social media "buzz" for your business?  Schedule a one-hour phone consultation with Monday Morning Radio co-host Dean Rotbart: 1-303-296-1200.  Limited slots still available in November and December. 

Direct download: 102014_MondayMorningRadio_PrincipalFinancialGroup.mp3
Category:Industry Experts -- posted at: 4:16pm MST

This Globe-Trotting Entrepreneur Has Some Main Street Insights For You

 

Talk with the Queen of England. Chat with the president of Turkey.

David Schlesinger, founder of managing editor of Hong Kong-based Tripod Advisors, travels the world to stay atop international affairs, risk analysis, politics and economics. His clients are big businesses and major news organizations, but his insights have value to small business owners and entrepreneurs as well, especially if you do, or ever plan to do business in China. 

Formerly the global managing editor of Reuters, David takes Dean Rotbart on a thrill ride this week on Monday Morning Radio. Want to come along? Hang on tight.

 

Dean and wealth management expert David Biondo are co-hosts of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

Be sure to follow B. Unconventional on Twitter: @BUnRadio and subscribe to Roy H. Williams's Monday Morning Memo.  The best things in life really are free!

Photo: David Schlesinger, Tripod Advisors
Posted
: October 13, 2014
Monday Morning Run Time:  33 minutes  38 seconds

Want to learn how to generate free publicity and social media "buzz" for your business?  Schedule a one-hour phone consultation with Monday Morning Radio co-host Dean Rotbart: 1-303-296-1200.  Limited slots still available in November and December. 

Direct download: 101314_MondayMorningRadio_Schlesinger_Tripod.mp3
Category:International Business -- posted at: 10:57pm MST

Guess Who? He Is Editor of the Largest Personal-Finance Publication

Just over 15 years ago, David Crook founded what has grown into the largest-circulation personal-finance publication in the United States, reaching the homes of 6.6 million subscribers each week.

Guess where David works?  Money magazine?  Kiplinger's Personal Finance?  How about Forbes, Bloomberg Businessweek, Barron's or Consumer Reports?

Nope.

David Crook is the editor of The Wall Street Journal Sunday, which is distributed weekly in 69 partner newspapers, targeting the Main Street reader - people who have substantial assets in their 401(k)s or IRAs, but don't invest for a living.

[Listen and Profit Now™]

David discusses the unique reach and mission of The Wall Street Journal Sunday in an exclusive audio interview with Dean Rotbart, executive editor of NewsBios and himself a former Journal reporter and columnist.

If you write about personal finance or work in the financial services industry, you need to hear what David has to say.

 

Follow NewsBios on Twitter @newsbios. Order NewsBios at 1-866-NEWS-070, ext. 2. "Because what's not in their official bios is often far more important than what is."

Category:BUZZ SNATCHING™ -- posted at: 1:21pm MST

Businessing Magazine Covers Topics That Inc. and Entrepreneur Overlook

Matt Smith is a small business owner who didn't think that magazines such as Inc., Entrepreneur, and Fast Company provide enough valuable information to truly small businesses seeking helpful resources.  So Smith, a Southern California web designer, built and launched Businessing Magazine, a digital publication with a special focus on the 75% of American small businesses that don't have any non-family employees.

 

This week on Monday Morning Radio, Smith discusses the strategy behind his new publication and how other entrepreneurs can also leverage content marketing to generate rapid growth.  

Matt is interviewed by Wizard Academy faculty member Dean Rotbart.  Dean and wealth management expert David Biondo are co-hosts of Business Unconventional. The one-hour radio newsmagazine debuted in October 2011 on News/Talk 710 KNUS AM in Denver.

Be sure to follow B. Unconventional on Twitter: @BUnRadio and subscribe to Roy H. Williams's Monday Morning Memo.  The best things in life really are free!

Photo: Matt Smith, Businessing Magazine
Posted
: October 6, 2014

Monday Morning Run Time:  30 minutes  53 seconds

 

Want to learn how to generate free publicity and social media "buzz" for your business?  Schedule a one-hour phone consultation with Monday Morning Radio co-host Dean Rotbart: 1-303-296-1200.  Limited slots still available in October and November. 

Direct download: 100614_MondayMorningRadio_BusinessingMag.mp3
Category:Successful Entrepreneurs -- posted at: 9:03pm MST

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